Stories that move us

Stories that move us

As the leading real estate company, we create added value and sustainable living spaces, innovatively and passionately. Our real estate investments and products set high standards and we constantly strive to create added value for our stakeholders. We are steadfastly committed to sustainability and accept responsibility for our actions, our environment and the society.

Green leases – a marathon rather than a sprint!

With its Energy Strategy 2050, the federal government has set the course for a future of reduced environmental pollution. This means that sustainability issues and ESG (environment, social, governance) will continue to grow in importance and will be increasingly embedded in individual corporate strategies.

Read Story

Bringing greater success to our cities

In our age of digitalisation, more and more innovative, digital and technically specialised companies have been choosing Switzerland as a business location. Why? Quite apart from the obvious factors such as taxes, transport infrastructure, demographic trends and the education system, one reason stands out: our business-friendly legislation.

Stakeholder Infrastructure Innovation

Zurich is home to Google’s largest office outside the US. Numerous technology and fintech start-ups have been choosing the «Crypto Valley» in Zug as their business location. Huawei has plans for two research centres in Switzerland. Establishing a new branch or registered office is an important decision for any company. Low taxes, good transport connections and proximity to an airport are crucial factors to consider, as are demographic trends and structures and the education system in the country. International companies pay particularly close attention to business-friendly legal frameworks; many establish location rankings to compare potential locations in terms of the above characteristics. Swiss cities frequently top their lists.

Successful, intelligent cities

Cities have always been places of trade, communication and innovation. Progress has made proximity to factories, service providers and customers more important. Access to capital, innovative funding options, more highly developed trade routes and faster communication channels have further advanced urban development. But what has always been decisive is simple and direct access to information, knowledge, skills and innovation. The «4th Industrial Revolution» – digitalisation – affects all areas of life. It creates faster, more economical ways to communicate and moves entire markets to the internet. Much like any major change, this development introduces a great deal of innovation. Successful cities that are popular business locations support the establishment and operation of various new trading and communication platforms. They boost the flow of information and goods. They are open to new trends and technologies and put favourable conditions in place. Cities remain important marketplaces in our digital age and are often called «hubs». Current urban digitalisation strategies focus on central functions such as security, healthcare, transport infrastructure, water and energy supply and waste disposal. The ultimate goal is to create smart cities.

Digitalisation requires flexibility

Policymakers have recognised the opportunities inherent to digitalisation. But a «smart city» is more than just a digital city. Smart cities take the needs of their residents, workers, visitors and companies seriously. They create favourable conditions that improve the quality of life, work and business for the long term. Developments pertaining to new learning and working environments highlight the importance of positioning cities as «centres of knowledge». The future belongs to well-connected cities. Real estate industries must adapt to these changes as soon as possible. Unfortunately, long planning, approval and implementation periods for new construction and conversion projects complicate matters significantly. Technology, construction processes and legislation are not advancing at the same pace. But Swiss politicians have seen the signs of the times. The «Sustainable Spatial Development Pilot Scheme» programme and the «Digital Switzerland» strategy are proof.

Greater freedom for strong locations

We need courageous solutions to ensure the sustained success of our cities. We need to rethink and try out a lot of things: a more flexible way of handling urban spaces, for instance, and traditional building zones in general. Smart cities uproot the notion zones; they create spaces and freedom. In future, test zones or areas could allow us to experiment with different «living spaces». If commercial properties do not produce emissions beyond certain thresholds, for instance, they could feasibly be established in residential areas – or vice versa. Zones could be defined on a temporary basis to simplify redevelopment projects. After the test period, the situation could be re-evaluated. The sharing and service economies have taught us that fixed, long-term regulations, constructions and even ownership structures are not essential. Current legislation contradicts to these developments.

«The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy.»

Dr. Alexandra Bay, Head Group Research at Swiss Prime Site

Modern regulation in the digital age

Intelligent, modern regulations take advantage of digitalisation in order to facilitate «smart environments». The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy. The vision is a modern set of rules that supports innovation. A smarter «Regulation 4.0» will allow the Swiss real estate industry to develop more courageous solutions for future-oriented living spaces and, in turn, pave the way for more international companies to establish themselves here.

An extended version of this article was published in the NZZ-Supplement as part of the NZZ Real Estate Days 2018.

[Translate to Englisch:]

[Translate to Englisch:]

Stücki Park – where life sciences and business come together

Since 2017, the site in Basel known simply as «Stüggi» to the locals is being completely transformed and repositioned. A former shopping centre has been turned into an urban development for leisure, entertainment, work and – above all – research, development and knowledge transfer. The former dyeing factory on the outskirts of the city is turning into an attractive life sciences hub of nationalimportance.

Read Story

Bringing greater success to our cities

In our age of digitalisation, more and more innovative, digital and technically specialised companies have been choosing Switzerland as a business location. Why? Quite apart from the obvious factors such as taxes, transport infrastructure, demographic trends and the education system, one reason stands out: our business-friendly legislation.

Stakeholder Infrastructure Innovation

Zurich is home to Google’s largest office outside the US. Numerous technology and fintech start-ups have been choosing the «Crypto Valley» in Zug as their business location. Huawei has plans for two research centres in Switzerland. Establishing a new branch or registered office is an important decision for any company. Low taxes, good transport connections and proximity to an airport are crucial factors to consider, as are demographic trends and structures and the education system in the country. International companies pay particularly close attention to business-friendly legal frameworks; many establish location rankings to compare potential locations in terms of the above characteristics. Swiss cities frequently top their lists.

Successful, intelligent cities

Cities have always been places of trade, communication and innovation. Progress has made proximity to factories, service providers and customers more important. Access to capital, innovative funding options, more highly developed trade routes and faster communication channels have further advanced urban development. But what has always been decisive is simple and direct access to information, knowledge, skills and innovation. The «4th Industrial Revolution» – digitalisation – affects all areas of life. It creates faster, more economical ways to communicate and moves entire markets to the internet. Much like any major change, this development introduces a great deal of innovation. Successful cities that are popular business locations support the establishment and operation of various new trading and communication platforms. They boost the flow of information and goods. They are open to new trends and technologies and put favourable conditions in place. Cities remain important marketplaces in our digital age and are often called «hubs». Current urban digitalisation strategies focus on central functions such as security, healthcare, transport infrastructure, water and energy supply and waste disposal. The ultimate goal is to create smart cities.

Digitalisation requires flexibility

Policymakers have recognised the opportunities inherent to digitalisation. But a «smart city» is more than just a digital city. Smart cities take the needs of their residents, workers, visitors and companies seriously. They create favourable conditions that improve the quality of life, work and business for the long term. Developments pertaining to new learning and working environments highlight the importance of positioning cities as «centres of knowledge». The future belongs to well-connected cities. Real estate industries must adapt to these changes as soon as possible. Unfortunately, long planning, approval and implementation periods for new construction and conversion projects complicate matters significantly. Technology, construction processes and legislation are not advancing at the same pace. But Swiss politicians have seen the signs of the times. The «Sustainable Spatial Development Pilot Scheme» programme and the «Digital Switzerland» strategy are proof.

Greater freedom for strong locations

We need courageous solutions to ensure the sustained success of our cities. We need to rethink and try out a lot of things: a more flexible way of handling urban spaces, for instance, and traditional building zones in general. Smart cities uproot the notion zones; they create spaces and freedom. In future, test zones or areas could allow us to experiment with different «living spaces». If commercial properties do not produce emissions beyond certain thresholds, for instance, they could feasibly be established in residential areas – or vice versa. Zones could be defined on a temporary basis to simplify redevelopment projects. After the test period, the situation could be re-evaluated. The sharing and service economies have taught us that fixed, long-term regulations, constructions and even ownership structures are not essential. Current legislation contradicts to these developments.

«The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy.»

Dr. Alexandra Bay, Head Group Research at Swiss Prime Site

Modern regulation in the digital age

Intelligent, modern regulations take advantage of digitalisation in order to facilitate «smart environments». The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy. The vision is a modern set of rules that supports innovation. A smarter «Regulation 4.0» will allow the Swiss real estate industry to develop more courageous solutions for future-oriented living spaces and, in turn, pave the way for more international companies to establish themselves here.

An extended version of this article was published in the NZZ-Supplement as part of the NZZ Real Estate Days 2018.

[Translate to Englisch:]

[Translate to Englisch:]

Decarbonisation, net zero, buildings as power plants

Innovation smooths the way for sustainable executive management at Swiss Prime Site – and is firmly entrenched in our strategy. This enables us to implement innovation as an integrated principle across all our business fields. This is more important than ever in light of our climate target of «net zero by 2040».

Read Story

Bringing greater success to our cities

In our age of digitalisation, more and more innovative, digital and technically specialised companies have been choosing Switzerland as a business location. Why? Quite apart from the obvious factors such as taxes, transport infrastructure, demographic trends and the education system, one reason stands out: our business-friendly legislation.

Stakeholder Infrastructure Innovation

Zurich is home to Google’s largest office outside the US. Numerous technology and fintech start-ups have been choosing the «Crypto Valley» in Zug as their business location. Huawei has plans for two research centres in Switzerland. Establishing a new branch or registered office is an important decision for any company. Low taxes, good transport connections and proximity to an airport are crucial factors to consider, as are demographic trends and structures and the education system in the country. International companies pay particularly close attention to business-friendly legal frameworks; many establish location rankings to compare potential locations in terms of the above characteristics. Swiss cities frequently top their lists.

Successful, intelligent cities

Cities have always been places of trade, communication and innovation. Progress has made proximity to factories, service providers and customers more important. Access to capital, innovative funding options, more highly developed trade routes and faster communication channels have further advanced urban development. But what has always been decisive is simple and direct access to information, knowledge, skills and innovation. The «4th Industrial Revolution» – digitalisation – affects all areas of life. It creates faster, more economical ways to communicate and moves entire markets to the internet. Much like any major change, this development introduces a great deal of innovation. Successful cities that are popular business locations support the establishment and operation of various new trading and communication platforms. They boost the flow of information and goods. They are open to new trends and technologies and put favourable conditions in place. Cities remain important marketplaces in our digital age and are often called «hubs». Current urban digitalisation strategies focus on central functions such as security, healthcare, transport infrastructure, water and energy supply and waste disposal. The ultimate goal is to create smart cities.

Digitalisation requires flexibility

Policymakers have recognised the opportunities inherent to digitalisation. But a «smart city» is more than just a digital city. Smart cities take the needs of their residents, workers, visitors and companies seriously. They create favourable conditions that improve the quality of life, work and business for the long term. Developments pertaining to new learning and working environments highlight the importance of positioning cities as «centres of knowledge». The future belongs to well-connected cities. Real estate industries must adapt to these changes as soon as possible. Unfortunately, long planning, approval and implementation periods for new construction and conversion projects complicate matters significantly. Technology, construction processes and legislation are not advancing at the same pace. But Swiss politicians have seen the signs of the times. The «Sustainable Spatial Development Pilot Scheme» programme and the «Digital Switzerland» strategy are proof.

Greater freedom for strong locations

We need courageous solutions to ensure the sustained success of our cities. We need to rethink and try out a lot of things: a more flexible way of handling urban spaces, for instance, and traditional building zones in general. Smart cities uproot the notion zones; they create spaces and freedom. In future, test zones or areas could allow us to experiment with different «living spaces». If commercial properties do not produce emissions beyond certain thresholds, for instance, they could feasibly be established in residential areas – or vice versa. Zones could be defined on a temporary basis to simplify redevelopment projects. After the test period, the situation could be re-evaluated. The sharing and service economies have taught us that fixed, long-term regulations, constructions and even ownership structures are not essential. Current legislation contradicts to these developments.

«The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy.»

Dr. Alexandra Bay, Head Group Research at Swiss Prime Site

Modern regulation in the digital age

Intelligent, modern regulations take advantage of digitalisation in order to facilitate «smart environments». The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy. The vision is a modern set of rules that supports innovation. A smarter «Regulation 4.0» will allow the Swiss real estate industry to develop more courageous solutions for future-oriented living spaces and, in turn, pave the way for more international companies to establish themselves here.

An extended version of this article was published in the NZZ-Supplement as part of the NZZ Real Estate Days 2018.

[Translate to Englisch:]

[Translate to Englisch:]

Maaglive: an oasis for working, residential living and cultural activities

The site of the former Maag Zahnräder AG near the Hardbrücke railway station was revitalised by the construction of Prime Tower, the Cubus and Diagonal annex buildings and the Platform corporate building. The buildings continue to shape the region to this day. The Maaglive project now marks the beginning of a new chapter.

Read Story

Bringing greater success to our cities

In our age of digitalisation, more and more innovative, digital and technically specialised companies have been choosing Switzerland as a business location. Why? Quite apart from the obvious factors such as taxes, transport infrastructure, demographic trends and the education system, one reason stands out: our business-friendly legislation.

Stakeholder Infrastructure Innovation

Zurich is home to Google’s largest office outside the US. Numerous technology and fintech start-ups have been choosing the «Crypto Valley» in Zug as their business location. Huawei has plans for two research centres in Switzerland. Establishing a new branch or registered office is an important decision for any company. Low taxes, good transport connections and proximity to an airport are crucial factors to consider, as are demographic trends and structures and the education system in the country. International companies pay particularly close attention to business-friendly legal frameworks; many establish location rankings to compare potential locations in terms of the above characteristics. Swiss cities frequently top their lists.

Successful, intelligent cities

Cities have always been places of trade, communication and innovation. Progress has made proximity to factories, service providers and customers more important. Access to capital, innovative funding options, more highly developed trade routes and faster communication channels have further advanced urban development. But what has always been decisive is simple and direct access to information, knowledge, skills and innovation. The «4th Industrial Revolution» – digitalisation – affects all areas of life. It creates faster, more economical ways to communicate and moves entire markets to the internet. Much like any major change, this development introduces a great deal of innovation. Successful cities that are popular business locations support the establishment and operation of various new trading and communication platforms. They boost the flow of information and goods. They are open to new trends and technologies and put favourable conditions in place. Cities remain important marketplaces in our digital age and are often called «hubs». Current urban digitalisation strategies focus on central functions such as security, healthcare, transport infrastructure, water and energy supply and waste disposal. The ultimate goal is to create smart cities.

Digitalisation requires flexibility

Policymakers have recognised the opportunities inherent to digitalisation. But a «smart city» is more than just a digital city. Smart cities take the needs of their residents, workers, visitors and companies seriously. They create favourable conditions that improve the quality of life, work and business for the long term. Developments pertaining to new learning and working environments highlight the importance of positioning cities as «centres of knowledge». The future belongs to well-connected cities. Real estate industries must adapt to these changes as soon as possible. Unfortunately, long planning, approval and implementation periods for new construction and conversion projects complicate matters significantly. Technology, construction processes and legislation are not advancing at the same pace. But Swiss politicians have seen the signs of the times. The «Sustainable Spatial Development Pilot Scheme» programme and the «Digital Switzerland» strategy are proof.

Greater freedom for strong locations

We need courageous solutions to ensure the sustained success of our cities. We need to rethink and try out a lot of things: a more flexible way of handling urban spaces, for instance, and traditional building zones in general. Smart cities uproot the notion zones; they create spaces and freedom. In future, test zones or areas could allow us to experiment with different «living spaces». If commercial properties do not produce emissions beyond certain thresholds, for instance, they could feasibly be established in residential areas – or vice versa. Zones could be defined on a temporary basis to simplify redevelopment projects. After the test period, the situation could be re-evaluated. The sharing and service economies have taught us that fixed, long-term regulations, constructions and even ownership structures are not essential. Current legislation contradicts to these developments.

«The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy.»

Dr. Alexandra Bay, Head Group Research at Swiss Prime Site

Modern regulation in the digital age

Intelligent, modern regulations take advantage of digitalisation in order to facilitate «smart environments». The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy. The vision is a modern set of rules that supports innovation. A smarter «Regulation 4.0» will allow the Swiss real estate industry to develop more courageous solutions for future-oriented living spaces and, in turn, pave the way for more international companies to establish themselves here.

An extended version of this article was published in the NZZ-Supplement as part of the NZZ Real Estate Days 2018.

[Translate to Englisch:]

[Translate to Englisch:]

The real estate sector in the metaverse

Tech companies are investing billions in creating the next generation of virtual worlds. As part of this, real estate companies could look to expand upon their current business models in a targeted way. Yet not everything that is technically possible is likely to lead to success.

Read Story

Bringing greater success to our cities

In our age of digitalisation, more and more innovative, digital and technically specialised companies have been choosing Switzerland as a business location. Why? Quite apart from the obvious factors such as taxes, transport infrastructure, demographic trends and the education system, one reason stands out: our business-friendly legislation.

Stakeholder Infrastructure Innovation

Zurich is home to Google’s largest office outside the US. Numerous technology and fintech start-ups have been choosing the «Crypto Valley» in Zug as their business location. Huawei has plans for two research centres in Switzerland. Establishing a new branch or registered office is an important decision for any company. Low taxes, good transport connections and proximity to an airport are crucial factors to consider, as are demographic trends and structures and the education system in the country. International companies pay particularly close attention to business-friendly legal frameworks; many establish location rankings to compare potential locations in terms of the above characteristics. Swiss cities frequently top their lists.

Successful, intelligent cities

Cities have always been places of trade, communication and innovation. Progress has made proximity to factories, service providers and customers more important. Access to capital, innovative funding options, more highly developed trade routes and faster communication channels have further advanced urban development. But what has always been decisive is simple and direct access to information, knowledge, skills and innovation. The «4th Industrial Revolution» – digitalisation – affects all areas of life. It creates faster, more economical ways to communicate and moves entire markets to the internet. Much like any major change, this development introduces a great deal of innovation. Successful cities that are popular business locations support the establishment and operation of various new trading and communication platforms. They boost the flow of information and goods. They are open to new trends and technologies and put favourable conditions in place. Cities remain important marketplaces in our digital age and are often called «hubs». Current urban digitalisation strategies focus on central functions such as security, healthcare, transport infrastructure, water and energy supply and waste disposal. The ultimate goal is to create smart cities.

Digitalisation requires flexibility

Policymakers have recognised the opportunities inherent to digitalisation. But a «smart city» is more than just a digital city. Smart cities take the needs of their residents, workers, visitors and companies seriously. They create favourable conditions that improve the quality of life, work and business for the long term. Developments pertaining to new learning and working environments highlight the importance of positioning cities as «centres of knowledge». The future belongs to well-connected cities. Real estate industries must adapt to these changes as soon as possible. Unfortunately, long planning, approval and implementation periods for new construction and conversion projects complicate matters significantly. Technology, construction processes and legislation are not advancing at the same pace. But Swiss politicians have seen the signs of the times. The «Sustainable Spatial Development Pilot Scheme» programme and the «Digital Switzerland» strategy are proof.

Greater freedom for strong locations

We need courageous solutions to ensure the sustained success of our cities. We need to rethink and try out a lot of things: a more flexible way of handling urban spaces, for instance, and traditional building zones in general. Smart cities uproot the notion zones; they create spaces and freedom. In future, test zones or areas could allow us to experiment with different «living spaces». If commercial properties do not produce emissions beyond certain thresholds, for instance, they could feasibly be established in residential areas – or vice versa. Zones could be defined on a temporary basis to simplify redevelopment projects. After the test period, the situation could be re-evaluated. The sharing and service economies have taught us that fixed, long-term regulations, constructions and even ownership structures are not essential. Current legislation contradicts to these developments.

«The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy.»

Dr. Alexandra Bay, Head Group Research at Swiss Prime Site

Modern regulation in the digital age

Intelligent, modern regulations take advantage of digitalisation in order to facilitate «smart environments». The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy. The vision is a modern set of rules that supports innovation. A smarter «Regulation 4.0» will allow the Swiss real estate industry to develop more courageous solutions for future-oriented living spaces and, in turn, pave the way for more international companies to establish themselves here.

An extended version of this article was published in the NZZ-Supplement as part of the NZZ Real Estate Days 2018.

[Translate to Englisch:]

[Translate to Englisch:]

Certification as a foundation for sustainable added value

We are convinced that sustainable, future-oriented governance increases the company's resilience. This particularly applies to Swiss Prime Site’s comprehensive real estate portfolio. The objective of certifying as many of the some 180 properties as possible enables the company to create a frame of reference, transparency and the foundation on which to generate ecological, economic and social added value for all stakeholders, for the long term.

Read Story

Bringing greater success to our cities

In our age of digitalisation, more and more innovative, digital and technically specialised companies have been choosing Switzerland as a business location. Why? Quite apart from the obvious factors such as taxes, transport infrastructure, demographic trends and the education system, one reason stands out: our business-friendly legislation.

Stakeholder Infrastructure Innovation

Zurich is home to Google’s largest office outside the US. Numerous technology and fintech start-ups have been choosing the «Crypto Valley» in Zug as their business location. Huawei has plans for two research centres in Switzerland. Establishing a new branch or registered office is an important decision for any company. Low taxes, good transport connections and proximity to an airport are crucial factors to consider, as are demographic trends and structures and the education system in the country. International companies pay particularly close attention to business-friendly legal frameworks; many establish location rankings to compare potential locations in terms of the above characteristics. Swiss cities frequently top their lists.

Successful, intelligent cities

Cities have always been places of trade, communication and innovation. Progress has made proximity to factories, service providers and customers more important. Access to capital, innovative funding options, more highly developed trade routes and faster communication channels have further advanced urban development. But what has always been decisive is simple and direct access to information, knowledge, skills and innovation. The «4th Industrial Revolution» – digitalisation – affects all areas of life. It creates faster, more economical ways to communicate and moves entire markets to the internet. Much like any major change, this development introduces a great deal of innovation. Successful cities that are popular business locations support the establishment and operation of various new trading and communication platforms. They boost the flow of information and goods. They are open to new trends and technologies and put favourable conditions in place. Cities remain important marketplaces in our digital age and are often called «hubs». Current urban digitalisation strategies focus on central functions such as security, healthcare, transport infrastructure, water and energy supply and waste disposal. The ultimate goal is to create smart cities.

Digitalisation requires flexibility

Policymakers have recognised the opportunities inherent to digitalisation. But a «smart city» is more than just a digital city. Smart cities take the needs of their residents, workers, visitors and companies seriously. They create favourable conditions that improve the quality of life, work and business for the long term. Developments pertaining to new learning and working environments highlight the importance of positioning cities as «centres of knowledge». The future belongs to well-connected cities. Real estate industries must adapt to these changes as soon as possible. Unfortunately, long planning, approval and implementation periods for new construction and conversion projects complicate matters significantly. Technology, construction processes and legislation are not advancing at the same pace. But Swiss politicians have seen the signs of the times. The «Sustainable Spatial Development Pilot Scheme» programme and the «Digital Switzerland» strategy are proof.

Greater freedom for strong locations

We need courageous solutions to ensure the sustained success of our cities. We need to rethink and try out a lot of things: a more flexible way of handling urban spaces, for instance, and traditional building zones in general. Smart cities uproot the notion zones; they create spaces and freedom. In future, test zones or areas could allow us to experiment with different «living spaces». If commercial properties do not produce emissions beyond certain thresholds, for instance, they could feasibly be established in residential areas – or vice versa. Zones could be defined on a temporary basis to simplify redevelopment projects. After the test period, the situation could be re-evaluated. The sharing and service economies have taught us that fixed, long-term regulations, constructions and even ownership structures are not essential. Current legislation contradicts to these developments.

«The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy.»

Dr. Alexandra Bay, Head Group Research at Swiss Prime Site

Modern regulation in the digital age

Intelligent, modern regulations take advantage of digitalisation in order to facilitate «smart environments». The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy. The vision is a modern set of rules that supports innovation. A smarter «Regulation 4.0» will allow the Swiss real estate industry to develop more courageous solutions for future-oriented living spaces and, in turn, pave the way for more international companies to establish themselves here.

An extended version of this article was published in the NZZ-Supplement as part of the NZZ Real Estate Days 2018.

[Translate to Englisch:]

[Translate to Englisch:]

The next stage in real estate asset management

Addition isn’t just for maths – addition can also create synergies, pool knowledge and optimise customer benefits. In early 2022, the addition of Swiss Prime Site Solutions and Akara resulted in a single company. Officially completed in mid-2022, this successful merger represents the next stage in real estate management. 

Read Story

Bringing greater success to our cities

In our age of digitalisation, more and more innovative, digital and technically specialised companies have been choosing Switzerland as a business location. Why? Quite apart from the obvious factors such as taxes, transport infrastructure, demographic trends and the education system, one reason stands out: our business-friendly legislation.

Stakeholder Infrastructure Innovation

Zurich is home to Google’s largest office outside the US. Numerous technology and fintech start-ups have been choosing the «Crypto Valley» in Zug as their business location. Huawei has plans for two research centres in Switzerland. Establishing a new branch or registered office is an important decision for any company. Low taxes, good transport connections and proximity to an airport are crucial factors to consider, as are demographic trends and structures and the education system in the country. International companies pay particularly close attention to business-friendly legal frameworks; many establish location rankings to compare potential locations in terms of the above characteristics. Swiss cities frequently top their lists.

Successful, intelligent cities

Cities have always been places of trade, communication and innovation. Progress has made proximity to factories, service providers and customers more important. Access to capital, innovative funding options, more highly developed trade routes and faster communication channels have further advanced urban development. But what has always been decisive is simple and direct access to information, knowledge, skills and innovation. The «4th Industrial Revolution» – digitalisation – affects all areas of life. It creates faster, more economical ways to communicate and moves entire markets to the internet. Much like any major change, this development introduces a great deal of innovation. Successful cities that are popular business locations support the establishment and operation of various new trading and communication platforms. They boost the flow of information and goods. They are open to new trends and technologies and put favourable conditions in place. Cities remain important marketplaces in our digital age and are often called «hubs». Current urban digitalisation strategies focus on central functions such as security, healthcare, transport infrastructure, water and energy supply and waste disposal. The ultimate goal is to create smart cities.

Digitalisation requires flexibility

Policymakers have recognised the opportunities inherent to digitalisation. But a «smart city» is more than just a digital city. Smart cities take the needs of their residents, workers, visitors and companies seriously. They create favourable conditions that improve the quality of life, work and business for the long term. Developments pertaining to new learning and working environments highlight the importance of positioning cities as «centres of knowledge». The future belongs to well-connected cities. Real estate industries must adapt to these changes as soon as possible. Unfortunately, long planning, approval and implementation periods for new construction and conversion projects complicate matters significantly. Technology, construction processes and legislation are not advancing at the same pace. But Swiss politicians have seen the signs of the times. The «Sustainable Spatial Development Pilot Scheme» programme and the «Digital Switzerland» strategy are proof.

Greater freedom for strong locations

We need courageous solutions to ensure the sustained success of our cities. We need to rethink and try out a lot of things: a more flexible way of handling urban spaces, for instance, and traditional building zones in general. Smart cities uproot the notion zones; they create spaces and freedom. In future, test zones or areas could allow us to experiment with different «living spaces». If commercial properties do not produce emissions beyond certain thresholds, for instance, they could feasibly be established in residential areas – or vice versa. Zones could be defined on a temporary basis to simplify redevelopment projects. After the test period, the situation could be re-evaluated. The sharing and service economies have taught us that fixed, long-term regulations, constructions and even ownership structures are not essential. Current legislation contradicts to these developments.

«The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy.»

Dr. Alexandra Bay, Head Group Research at Swiss Prime Site

Modern regulation in the digital age

Intelligent, modern regulations take advantage of digitalisation in order to facilitate «smart environments». The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy. The vision is a modern set of rules that supports innovation. A smarter «Regulation 4.0» will allow the Swiss real estate industry to develop more courageous solutions for future-oriented living spaces and, in turn, pave the way for more international companies to establish themselves here.

An extended version of this article was published in the NZZ-Supplement as part of the NZZ Real Estate Days 2018.

[Translate to Englisch:]

[Translate to Englisch:]

A new era of opportunity for sustainability

The phrase «turning point» is commonly used in various contexts at the moment. Epidemiologists, for example, are using it to refer to a new era and the considerably higher risk of pandemics. Politicians, meanwhile, are using it in the context of the war in Ukraine to describe the presumed end of a stable European order, in particular among the major powers. The expression reflects the fact that recent events have had such a profound impact that a return to any previous state of normality is no longer conceivable.

Read Story

Bringing greater success to our cities

In our age of digitalisation, more and more innovative, digital and technically specialised companies have been choosing Switzerland as a business location. Why? Quite apart from the obvious factors such as taxes, transport infrastructure, demographic trends and the education system, one reason stands out: our business-friendly legislation.

Stakeholder Infrastructure Innovation

Zurich is home to Google’s largest office outside the US. Numerous technology and fintech start-ups have been choosing the «Crypto Valley» in Zug as their business location. Huawei has plans for two research centres in Switzerland. Establishing a new branch or registered office is an important decision for any company. Low taxes, good transport connections and proximity to an airport are crucial factors to consider, as are demographic trends and structures and the education system in the country. International companies pay particularly close attention to business-friendly legal frameworks; many establish location rankings to compare potential locations in terms of the above characteristics. Swiss cities frequently top their lists.

Successful, intelligent cities

Cities have always been places of trade, communication and innovation. Progress has made proximity to factories, service providers and customers more important. Access to capital, innovative funding options, more highly developed trade routes and faster communication channels have further advanced urban development. But what has always been decisive is simple and direct access to information, knowledge, skills and innovation. The «4th Industrial Revolution» – digitalisation – affects all areas of life. It creates faster, more economical ways to communicate and moves entire markets to the internet. Much like any major change, this development introduces a great deal of innovation. Successful cities that are popular business locations support the establishment and operation of various new trading and communication platforms. They boost the flow of information and goods. They are open to new trends and technologies and put favourable conditions in place. Cities remain important marketplaces in our digital age and are often called «hubs». Current urban digitalisation strategies focus on central functions such as security, healthcare, transport infrastructure, water and energy supply and waste disposal. The ultimate goal is to create smart cities.

Digitalisation requires flexibility

Policymakers have recognised the opportunities inherent to digitalisation. But a «smart city» is more than just a digital city. Smart cities take the needs of their residents, workers, visitors and companies seriously. They create favourable conditions that improve the quality of life, work and business for the long term. Developments pertaining to new learning and working environments highlight the importance of positioning cities as «centres of knowledge». The future belongs to well-connected cities. Real estate industries must adapt to these changes as soon as possible. Unfortunately, long planning, approval and implementation periods for new construction and conversion projects complicate matters significantly. Technology, construction processes and legislation are not advancing at the same pace. But Swiss politicians have seen the signs of the times. The «Sustainable Spatial Development Pilot Scheme» programme and the «Digital Switzerland» strategy are proof.

Greater freedom for strong locations

We need courageous solutions to ensure the sustained success of our cities. We need to rethink and try out a lot of things: a more flexible way of handling urban spaces, for instance, and traditional building zones in general. Smart cities uproot the notion zones; they create spaces and freedom. In future, test zones or areas could allow us to experiment with different «living spaces». If commercial properties do not produce emissions beyond certain thresholds, for instance, they could feasibly be established in residential areas – or vice versa. Zones could be defined on a temporary basis to simplify redevelopment projects. After the test period, the situation could be re-evaluated. The sharing and service economies have taught us that fixed, long-term regulations, constructions and even ownership structures are not essential. Current legislation contradicts to these developments.

«The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy.»

Dr. Alexandra Bay, Head Group Research at Swiss Prime Site

Modern regulation in the digital age

Intelligent, modern regulations take advantage of digitalisation in order to facilitate «smart environments». The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy. The vision is a modern set of rules that supports innovation. A smarter «Regulation 4.0» will allow the Swiss real estate industry to develop more courageous solutions for future-oriented living spaces and, in turn, pave the way for more international companies to establish themselves here.

An extended version of this article was published in the NZZ-Supplement as part of the NZZ Real Estate Days 2018.

[Translate to Englisch:]

[Translate to Englisch:]

New Work at Swiss Prime Site

Since spring 2022, Swiss Prime Site employees have been enjoying not just a unique work location, but also new office spaces that epitomise the spirit of New Work. The return of floor space by a tenant in the Prime Tower offered the rare opportunity to move closer together and to merge and redesign two adjacent storeys.

Read Story

Bringing greater success to our cities

In our age of digitalisation, more and more innovative, digital and technically specialised companies have been choosing Switzerland as a business location. Why? Quite apart from the obvious factors such as taxes, transport infrastructure, demographic trends and the education system, one reason stands out: our business-friendly legislation.

Stakeholder Infrastructure Innovation

Zurich is home to Google’s largest office outside the US. Numerous technology and fintech start-ups have been choosing the «Crypto Valley» in Zug as their business location. Huawei has plans for two research centres in Switzerland. Establishing a new branch or registered office is an important decision for any company. Low taxes, good transport connections and proximity to an airport are crucial factors to consider, as are demographic trends and structures and the education system in the country. International companies pay particularly close attention to business-friendly legal frameworks; many establish location rankings to compare potential locations in terms of the above characteristics. Swiss cities frequently top their lists.

Successful, intelligent cities

Cities have always been places of trade, communication and innovation. Progress has made proximity to factories, service providers and customers more important. Access to capital, innovative funding options, more highly developed trade routes and faster communication channels have further advanced urban development. But what has always been decisive is simple and direct access to information, knowledge, skills and innovation. The «4th Industrial Revolution» – digitalisation – affects all areas of life. It creates faster, more economical ways to communicate and moves entire markets to the internet. Much like any major change, this development introduces a great deal of innovation. Successful cities that are popular business locations support the establishment and operation of various new trading and communication platforms. They boost the flow of information and goods. They are open to new trends and technologies and put favourable conditions in place. Cities remain important marketplaces in our digital age and are often called «hubs». Current urban digitalisation strategies focus on central functions such as security, healthcare, transport infrastructure, water and energy supply and waste disposal. The ultimate goal is to create smart cities.

Digitalisation requires flexibility

Policymakers have recognised the opportunities inherent to digitalisation. But a «smart city» is more than just a digital city. Smart cities take the needs of their residents, workers, visitors and companies seriously. They create favourable conditions that improve the quality of life, work and business for the long term. Developments pertaining to new learning and working environments highlight the importance of positioning cities as «centres of knowledge». The future belongs to well-connected cities. Real estate industries must adapt to these changes as soon as possible. Unfortunately, long planning, approval and implementation periods for new construction and conversion projects complicate matters significantly. Technology, construction processes and legislation are not advancing at the same pace. But Swiss politicians have seen the signs of the times. The «Sustainable Spatial Development Pilot Scheme» programme and the «Digital Switzerland» strategy are proof.

Greater freedom for strong locations

We need courageous solutions to ensure the sustained success of our cities. We need to rethink and try out a lot of things: a more flexible way of handling urban spaces, for instance, and traditional building zones in general. Smart cities uproot the notion zones; they create spaces and freedom. In future, test zones or areas could allow us to experiment with different «living spaces». If commercial properties do not produce emissions beyond certain thresholds, for instance, they could feasibly be established in residential areas – or vice versa. Zones could be defined on a temporary basis to simplify redevelopment projects. After the test period, the situation could be re-evaluated. The sharing and service economies have taught us that fixed, long-term regulations, constructions and even ownership structures are not essential. Current legislation contradicts to these developments.

«The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy.»

Dr. Alexandra Bay, Head Group Research at Swiss Prime Site

Modern regulation in the digital age

Intelligent, modern regulations take advantage of digitalisation in order to facilitate «smart environments». The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy. The vision is a modern set of rules that supports innovation. A smarter «Regulation 4.0» will allow the Swiss real estate industry to develop more courageous solutions for future-oriented living spaces and, in turn, pave the way for more international companies to establish themselves here.

An extended version of this article was published in the NZZ-Supplement as part of the NZZ Real Estate Days 2018.

[Translate to Englisch:]

[Translate to Englisch:]

Bringing greater success to our cities

In our age of digitalisation, more and more innovative, digital and technically specialised companies have been choosing Switzerland as a business location. Why? Quite apart from the obvious factors such as taxes, transport infrastructure, demographic trends and the education system, one reason stands out: our business-friendly legislation.

Stakeholder Infrastructure Innovation

Zurich is home to Google’s largest office outside the US. Numerous technology and fintech start-ups have been choosing the «Crypto Valley» in Zug as their business location. Huawei has plans for two research centres in Switzerland. Establishing a new branch or registered office is an important decision for any company. Low taxes, good transport connections and proximity to an airport are crucial factors to consider, as are demographic trends and structures and the education system in the country. International companies pay particularly close attention to business-friendly legal frameworks; many establish location rankings to compare potential locations in terms of the above characteristics. Swiss cities frequently top their lists.

Successful, intelligent cities

Cities have always been places of trade, communication and innovation. Progress has made proximity to factories, service providers and customers more important. Access to capital, innovative funding options, more highly developed trade routes and faster communication channels have further advanced urban development. But what has always been decisive is simple and direct access to information, knowledge, skills and innovation. The «4th Industrial Revolution» – digitalisation – affects all areas of life. It creates faster, more economical ways to communicate and moves entire markets to the internet. Much like any major change, this development introduces a great deal of innovation. Successful cities that are popular business locations support the establishment and operation of various new trading and communication platforms. They boost the flow of information and goods. They are open to new trends and technologies and put favourable conditions in place. Cities remain important marketplaces in our digital age and are often called «hubs». Current urban digitalisation strategies focus on central functions such as security, healthcare, transport infrastructure, water and energy supply and waste disposal. The ultimate goal is to create smart cities.

Digitalisation requires flexibility

Policymakers have recognised the opportunities inherent to digitalisation. But a «smart city» is more than just a digital city. Smart cities take the needs of their residents, workers, visitors and companies seriously. They create favourable conditions that improve the quality of life, work and business for the long term. Developments pertaining to new learning and working environments highlight the importance of positioning cities as «centres of knowledge». The future belongs to well-connected cities. Real estate industries must adapt to these changes as soon as possible. Unfortunately, long planning, approval and implementation periods for new construction and conversion projects complicate matters significantly. Technology, construction processes and legislation are not advancing at the same pace. But Swiss politicians have seen the signs of the times. The «Sustainable Spatial Development Pilot Scheme» programme and the «Digital Switzerland» strategy are proof.

Greater freedom for strong locations

We need courageous solutions to ensure the sustained success of our cities. We need to rethink and try out a lot of things: a more flexible way of handling urban spaces, for instance, and traditional building zones in general. Smart cities uproot the notion zones; they create spaces and freedom. In future, test zones or areas could allow us to experiment with different «living spaces». If commercial properties do not produce emissions beyond certain thresholds, for instance, they could feasibly be established in residential areas – or vice versa. Zones could be defined on a temporary basis to simplify redevelopment projects. After the test period, the situation could be re-evaluated. The sharing and service economies have taught us that fixed, long-term regulations, constructions and even ownership structures are not essential. Current legislation contradicts to these developments.

«The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy.»

Dr. Alexandra Bay, Head Group Research at Swiss Prime Site

Modern regulation in the digital age

Intelligent, modern regulations take advantage of digitalisation in order to facilitate «smart environments». The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy. The vision is a modern set of rules that supports innovation. A smarter «Regulation 4.0» will allow the Swiss real estate industry to develop more courageous solutions for future-oriented living spaces and, in turn, pave the way for more international companies to establish themselves here.

An extended version of this article was published in the NZZ-Supplement as part of the NZZ Real Estate Days 2018.

[Translate to Englisch:]

[Translate to Englisch:]

Bringing greater success to our cities

In our age of digitalisation, more and more innovative, digital and technically specialised companies have been choosing Switzerland as a business location. Why? Quite apart from the obvious factors such as taxes, transport infrastructure, demographic trends and the education system, one reason stands out: our business-friendly legislation.

Stakeholder Infrastructure Innovation

Zurich is home to Google’s largest office outside the US. Numerous technology and fintech start-ups have been choosing the «Crypto Valley» in Zug as their business location. Huawei has plans for two research centres in Switzerland. Establishing a new branch or registered office is an important decision for any company. Low taxes, good transport connections and proximity to an airport are crucial factors to consider, as are demographic trends and structures and the education system in the country. International companies pay particularly close attention to business-friendly legal frameworks; many establish location rankings to compare potential locations in terms of the above characteristics. Swiss cities frequently top their lists.

Successful, intelligent cities

Cities have always been places of trade, communication and innovation. Progress has made proximity to factories, service providers and customers more important. Access to capital, innovative funding options, more highly developed trade routes and faster communication channels have further advanced urban development. But what has always been decisive is simple and direct access to information, knowledge, skills and innovation. The «4th Industrial Revolution» – digitalisation – affects all areas of life. It creates faster, more economical ways to communicate and moves entire markets to the internet. Much like any major change, this development introduces a great deal of innovation. Successful cities that are popular business locations support the establishment and operation of various new trading and communication platforms. They boost the flow of information and goods. They are open to new trends and technologies and put favourable conditions in place. Cities remain important marketplaces in our digital age and are often called «hubs». Current urban digitalisation strategies focus on central functions such as security, healthcare, transport infrastructure, water and energy supply and waste disposal. The ultimate goal is to create smart cities.

Digitalisation requires flexibility

Policymakers have recognised the opportunities inherent to digitalisation. But a «smart city» is more than just a digital city. Smart cities take the needs of their residents, workers, visitors and companies seriously. They create favourable conditions that improve the quality of life, work and business for the long term. Developments pertaining to new learning and working environments highlight the importance of positioning cities as «centres of knowledge». The future belongs to well-connected cities. Real estate industries must adapt to these changes as soon as possible. Unfortunately, long planning, approval and implementation periods for new construction and conversion projects complicate matters significantly. Technology, construction processes and legislation are not advancing at the same pace. But Swiss politicians have seen the signs of the times. The «Sustainable Spatial Development Pilot Scheme» programme and the «Digital Switzerland» strategy are proof.

Greater freedom for strong locations

We need courageous solutions to ensure the sustained success of our cities. We need to rethink and try out a lot of things: a more flexible way of handling urban spaces, for instance, and traditional building zones in general. Smart cities uproot the notion zones; they create spaces and freedom. In future, test zones or areas could allow us to experiment with different «living spaces». If commercial properties do not produce emissions beyond certain thresholds, for instance, they could feasibly be established in residential areas – or vice versa. Zones could be defined on a temporary basis to simplify redevelopment projects. After the test period, the situation could be re-evaluated. The sharing and service economies have taught us that fixed, long-term regulations, constructions and even ownership structures are not essential. Current legislation contradicts to these developments.

«The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy.»

Dr. Alexandra Bay, Head Group Research at Swiss Prime Site

Modern regulation in the digital age

Intelligent, modern regulations take advantage of digitalisation in order to facilitate «smart environments». The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy. The vision is a modern set of rules that supports innovation. A smarter «Regulation 4.0» will allow the Swiss real estate industry to develop more courageous solutions for future-oriented living spaces and, in turn, pave the way for more international companies to establish themselves here.

An extended version of this article was published in the NZZ-Supplement as part of the NZZ Real Estate Days 2018.

[Translate to Englisch:]

[Translate to Englisch:]

Bringing greater success to our cities

In our age of digitalisation, more and more innovative, digital and technically specialised companies have been choosing Switzerland as a business location. Why? Quite apart from the obvious factors such as taxes, transport infrastructure, demographic trends and the education system, one reason stands out: our business-friendly legislation.

Stakeholder Infrastructure Innovation

Zurich is home to Google’s largest office outside the US. Numerous technology and fintech start-ups have been choosing the «Crypto Valley» in Zug as their business location. Huawei has plans for two research centres in Switzerland. Establishing a new branch or registered office is an important decision for any company. Low taxes, good transport connections and proximity to an airport are crucial factors to consider, as are demographic trends and structures and the education system in the country. International companies pay particularly close attention to business-friendly legal frameworks; many establish location rankings to compare potential locations in terms of the above characteristics. Swiss cities frequently top their lists.

Successful, intelligent cities

Cities have always been places of trade, communication and innovation. Progress has made proximity to factories, service providers and customers more important. Access to capital, innovative funding options, more highly developed trade routes and faster communication channels have further advanced urban development. But what has always been decisive is simple and direct access to information, knowledge, skills and innovation. The «4th Industrial Revolution» – digitalisation – affects all areas of life. It creates faster, more economical ways to communicate and moves entire markets to the internet. Much like any major change, this development introduces a great deal of innovation. Successful cities that are popular business locations support the establishment and operation of various new trading and communication platforms. They boost the flow of information and goods. They are open to new trends and technologies and put favourable conditions in place. Cities remain important marketplaces in our digital age and are often called «hubs». Current urban digitalisation strategies focus on central functions such as security, healthcare, transport infrastructure, water and energy supply and waste disposal. The ultimate goal is to create smart cities.

Digitalisation requires flexibility

Policymakers have recognised the opportunities inherent to digitalisation. But a «smart city» is more than just a digital city. Smart cities take the needs of their residents, workers, visitors and companies seriously. They create favourable conditions that improve the quality of life, work and business for the long term. Developments pertaining to new learning and working environments highlight the importance of positioning cities as «centres of knowledge». The future belongs to well-connected cities. Real estate industries must adapt to these changes as soon as possible. Unfortunately, long planning, approval and implementation periods for new construction and conversion projects complicate matters significantly. Technology, construction processes and legislation are not advancing at the same pace. But Swiss politicians have seen the signs of the times. The «Sustainable Spatial Development Pilot Scheme» programme and the «Digital Switzerland» strategy are proof.

Greater freedom for strong locations

We need courageous solutions to ensure the sustained success of our cities. We need to rethink and try out a lot of things: a more flexible way of handling urban spaces, for instance, and traditional building zones in general. Smart cities uproot the notion zones; they create spaces and freedom. In future, test zones or areas could allow us to experiment with different «living spaces». If commercial properties do not produce emissions beyond certain thresholds, for instance, they could feasibly be established in residential areas – or vice versa. Zones could be defined on a temporary basis to simplify redevelopment projects. After the test period, the situation could be re-evaluated. The sharing and service economies have taught us that fixed, long-term regulations, constructions and even ownership structures are not essential. Current legislation contradicts to these developments.

«The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy.»

Dr. Alexandra Bay, Head Group Research at Swiss Prime Site

Modern regulation in the digital age

Intelligent, modern regulations take advantage of digitalisation in order to facilitate «smart environments». The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy. The vision is a modern set of rules that supports innovation. A smarter «Regulation 4.0» will allow the Swiss real estate industry to develop more courageous solutions for future-oriented living spaces and, in turn, pave the way for more international companies to establish themselves here.

An extended version of this article was published in the NZZ-Supplement as part of the NZZ Real Estate Days 2018.

[Translate to Englisch:]

[Translate to Englisch:]

Bringing greater success to our cities

In our age of digitalisation, more and more innovative, digital and technically specialised companies have been choosing Switzerland as a business location. Why? Quite apart from the obvious factors such as taxes, transport infrastructure, demographic trends and the education system, one reason stands out: our business-friendly legislation.

Stakeholder Infrastructure Innovation

Zurich is home to Google’s largest office outside the US. Numerous technology and fintech start-ups have been choosing the «Crypto Valley» in Zug as their business location. Huawei has plans for two research centres in Switzerland. Establishing a new branch or registered office is an important decision for any company. Low taxes, good transport connections and proximity to an airport are crucial factors to consider, as are demographic trends and structures and the education system in the country. International companies pay particularly close attention to business-friendly legal frameworks; many establish location rankings to compare potential locations in terms of the above characteristics. Swiss cities frequently top their lists.

Successful, intelligent cities

Cities have always been places of trade, communication and innovation. Progress has made proximity to factories, service providers and customers more important. Access to capital, innovative funding options, more highly developed trade routes and faster communication channels have further advanced urban development. But what has always been decisive is simple and direct access to information, knowledge, skills and innovation. The «4th Industrial Revolution» – digitalisation – affects all areas of life. It creates faster, more economical ways to communicate and moves entire markets to the internet. Much like any major change, this development introduces a great deal of innovation. Successful cities that are popular business locations support the establishment and operation of various new trading and communication platforms. They boost the flow of information and goods. They are open to new trends and technologies and put favourable conditions in place. Cities remain important marketplaces in our digital age and are often called «hubs». Current urban digitalisation strategies focus on central functions such as security, healthcare, transport infrastructure, water and energy supply and waste disposal. The ultimate goal is to create smart cities.

Digitalisation requires flexibility

Policymakers have recognised the opportunities inherent to digitalisation. But a «smart city» is more than just a digital city. Smart cities take the needs of their residents, workers, visitors and companies seriously. They create favourable conditions that improve the quality of life, work and business for the long term. Developments pertaining to new learning and working environments highlight the importance of positioning cities as «centres of knowledge». The future belongs to well-connected cities. Real estate industries must adapt to these changes as soon as possible. Unfortunately, long planning, approval and implementation periods for new construction and conversion projects complicate matters significantly. Technology, construction processes and legislation are not advancing at the same pace. But Swiss politicians have seen the signs of the times. The «Sustainable Spatial Development Pilot Scheme» programme and the «Digital Switzerland» strategy are proof.

Greater freedom for strong locations

We need courageous solutions to ensure the sustained success of our cities. We need to rethink and try out a lot of things: a more flexible way of handling urban spaces, for instance, and traditional building zones in general. Smart cities uproot the notion zones; they create spaces and freedom. In future, test zones or areas could allow us to experiment with different «living spaces». If commercial properties do not produce emissions beyond certain thresholds, for instance, they could feasibly be established in residential areas – or vice versa. Zones could be defined on a temporary basis to simplify redevelopment projects. After the test period, the situation could be re-evaluated. The sharing and service economies have taught us that fixed, long-term regulations, constructions and even ownership structures are not essential. Current legislation contradicts to these developments.

«The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy.»

Dr. Alexandra Bay, Head Group Research at Swiss Prime Site

Modern regulation in the digital age

Intelligent, modern regulations take advantage of digitalisation in order to facilitate «smart environments». The conditions and approval procedures must be designed to advance the transformation into a knowledge society and knowledge economy. The vision is a modern set of rules that supports innovation. A smarter «Regulation 4.0» will allow the Swiss real estate industry to develop more courageous solutions for future-oriented living spaces and, in turn, pave the way for more international companies to establish themselves here.

An extended version of this article was published in the NZZ-Supplement as part of the NZZ Real Estate Days 2018.

[Translate to Englisch:]

[Translate to Englisch:]